Marketing Analytics Analyst

• Consult with and influence Marketers and other stakeholders throughout the full campaign cycle to adopt strategies and constructs that optimize KPI performance  

• Collaborate closely with Marketing stakeholders to understand campaign goals, tactics, strategies and KPIs 

• Develop measurement strategies and measure campaign performance; generate and present meaningful and actionable insights in an influential manner that Marketers can use to drive KPI performance 

• Collect, interpret, and analyze complex datasets to uncover trends, risks, and opportunities that inform strategic decisions 

• Support the development of dashboards, reports and visualizations using tools like PowerPoint and Tableau 

• Ensure the accuracy, integrity and consistency of the data used for analysis 

• Foster collaboration with other departments to understand their needs and ensure that data initiatives are relevant and impactful 

• Partner with the data engineering team to ensure our data is available and accurate 

• Other job duties as assigned based on focus of the role 

• Proficiency in SQL and data manipulation techniques 

• Proficiency in Excel and PowerPoint 

• Experience with data visualization tools 

• Strong analytical thinking, problem-solving skills and attention to detail 

Please note that this is a hybrid position and requires going to the Guadalajara office 3-4 times per week.

If you're interested, please apply with your resume in English