Owner Communications Manager/Associate Manager

Key Accountabilities

• Collaborate with Operations and Development to maintain ‘One Version of Truth’ of master owner database and perform dimensional analysis, ensuring a unified view of the GC owner landscape.
• Lead the GC Owner HeartBeat Survey, a comprehensive 360° analysis assessing sentiment across the corporation, functions, industry, and competitors.
• Serve as a knowledge hub, offering key insights on the broader owner community, strategic owners, and critical business issues to support business priorities, growth, and performance.
• Design and implement an annual communication plan, executing it effectively to engage relevant stakeholders.
• Act as the primary contact with the China Owner Association (COA), maintaining healthy relations and representing IHG’s interests.

Key Metrics

Intelligence (10%)

• Conduct the Owner HeartBeat Survey, overseeing all phases from initial planning through execution to analysis, while facilitating cross-functional collaboration.
• Publish the Owner Movement Gazette to highlight key industry trends and their implications, as well as updates on strategic owners’ activities.

Relations (20%)

• Facilitate China Owner Association (COA) meetings.
• Coordinate and execute strategic owners’ engagements as required, tailored to specific business needs.
• Maintain healthy relationships with cross-functional teams and stay informed about the business moves.

Communications (70%)

• Produce quarterly CEO’s owner letter.
• Develop IHG Focus, need-based communications addressing specific business-driven issues with owners.
• Maintain critical communication tools and resources, including database upkeep, the APAC partners program, and ongoing maintenance of strategic owners’ profiles.

Education

• Bachelor’s degree in Communications, Journalism, English, or a related field, or an equivalent combination of education and work-related experience.

Experience and Skills:

• 5-8 years of professional experience.
• Exceptional skills in time management, project management, and organization.
• Strong ability to quickly grasp and address IHG’s business priorities, as well as the specific needs of hotels and owners, to create relevant content.
• Proven ability to collaborate effectively and build strong relationships.
• Familiarity with real estate/commercial/hospitality industry is preferred but not essential.