Responsable Marketing

Where stories begin, and neighbourhoods come to life.
Welcome to Hotel Indigo Adelaide Markets, where every guest walks into a local story. Located in the heart of the iconic Adelaide Central Market, we’re proud to be the first Hotel Indigo in Australia—a boutique hotel designed for curious travellers and locals alike.

With 145 design-led rooms, our vibrant Market & Meander restaurant, and the lively Merrymaker rooftop bar with sweeping views and cosmic cocktails, we’re more than just a hotel—we’re a hub of culture, food, and connection.

What You’ll Do

• Develop and implement integrated marketing strategies across digital, social, and traditional platforms—aligned with IHG brand standards and the hotel’s commercial goals
• Own and grow the hotel’s digital footprint, managing engaging, brand-aligned content across Instagram, Facebook, LinkedIn, and other relevant platforms
• Create and curate targeted content that captures the essence of our neighbourhood, inspires guest engagement, and drives direct bookings
• Build and manage strategic brand partnerships, sponsorships, and collaborations that enhance brand positioning and expand reach
• Collaborate with Sales, Revenue, and Food & Beverage teams to design and execute effective B2B and B2C campaigns that support tactical need periods and business priorities
• Use analytics and market insights to track campaign performance, guide optimisations, and stay ahead of digital and competitor trends
• Lead local PR and community engagement activities, strengthening the hotel’s profile within Adelaide and representing the brand with media, partners, and stakeholders

What We’re Looking For
We love people who are energetic, welcoming, and curious, with a genuine passion for Adelaide and all things local.

You’ll also bring:

• 3+ years’ experience in marketing or brand management – ideally in hotels, travel, lifestyle or events
• A strong background in social media, content creation, and digital marketing
• Experience in partnerships, PR or community engagement (a plus)
• Familiarity with Google Analytics, CMS and CRM platforms
• A degree in Marketing, Communications, or a related field (preferred)
• Creativity, initiative, and a genuine love for storytelling through hospitality
• Full working rights in Australia

Why Join Us?
At IHG Hotels & Resorts, we empower our people to thrive. Your success and wellbeing matter to us—at work and beyond.

Here’s what you’ll enjoy:

• Be part of IHG, a global hospitality leader with over 6,000 hotels worldwide
• Enjoy exclusive hotel & dining perks across IHG properties
• Access to career development and training through IHG’s global programs
• Work in a vibrant, creative environment with a strong local identity
• A workplace that celebrates individuality, inclusion, and fresh thinking

This is more than a marketing role—it’s your chance to shape the voice and identity of a boutique hotel in the heart of Adelaide.

?? Apply now and help us bring the story of our neighbourhood to life. Let’s #GoFurtherTogether.